‘Explore Sri Lanka 2024’ - First Ever Exhibition on Sri Lanka held in Brazil 

‘Explore Sri Lanka 2024’ – First Ever Exhibition on Sri Lanka held in Brazil 

The first ever single country exhibition on Sri Lanka in Brazil was held under the theme  ‘Explore Sri Lanka 2024’ on 12 and 13 January 2024 at the Espaço Cultural Renato  Russo (Cultural Center) in Brasilia to promote history, heritage, culture, trade,  tourism, cuisine and products of Sri Lanka. The exhibition was organized by the  Embassy of Sri Lanka in Brazil in collaboration with the Secretariat for the International  Relations of the Federal District Government of Brazil.

The opening ceremony was held on Friday, 12 January 2024 with the participation of senior officials of the government of Brazil, diplomats, business leaders, tour  operators and journalists.

In his remarks at the opening of the exhibition, Ambassador of Sri Lanka to Brazil  Sumith Dassanayake highlighted the tourist attractions, the diversity of the tourism industry in Sri Lanka and the opportunities available for  investments in diverse sectors. He invited travel traders, investors and the business  community to enter into partnership arrangements with their Sri Lankan counterparts to  receive mutual benefits.

In regard to foreign direct investments, Ambassador Dassanayake emphasized  that Sri Lanka welcomes investments from Brazil and other South American countries  to newly established Industrial Zones especially to Southern Hambanthota Port area and  Colombo Port City. Ambassador further highlighted that the world famous Forbes  Magazine’s recent rankings have positioned Sri Lanka as the 4th most sought-after solo  travel destination globally for 2024.

Ambassador Dassanayake also elaborated on the commitment of the Government of  Sri Lanka to develop the island nation as a regional logistic centre; especially a  maritime hub in the Indian Ocean making the advantage of the fact that Sri Lanka is  strategically located in the centre of the Indian Ocean.

Conveying felicitations of the government of Brazil, Secretary for Asia Pacific and Russia of the Ministry of Foreign Affairs of Brazil Ambassador Eduardo Paes Saboia stressed the importance of holding the exhibition in Brazil as it would facilitate to make  awareness of Sri Lanka in Brazil.

Addressing the inaugural session, Secretary of International Relations  of the Federal District Government of Brazil Paco Britto stated that his institution is extremely  happy to co-host the colourful exhibition with the Embassy of Sri Lanka in Brazil and  assured of the continuous support and cooperation to promote Sri Lanka in Brazil.

Over 80 paintings and photos, 20 banners, traditional masks, brass items, porcelain  items, clay items, other decorative items such as wooden and fancy elephants, kandyan  dancers, Sri Lankan Batik wears and other Batik products, Ceylon tea, spices,  cinnamon and coconut products were displayed at the exhibition.

Throughout the exhibition, visitors were provided with the opportunity to taste seven flavours of Ceylon Tea  and Sri Lankan finger foods.

Embassy of Sri Lanka

Brazil

17 January 2024

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